YouTube Mastery Course
Plan, create, optimise and grow a YouTube channel with AI tools.
- Video lessons
- Self-paced
- Any device

What is the YouTube Mastery Course?
The YouTube Mastery Course is a step-by-step path to planning, making and growing a YouTube channel. It covers channel setup, content planning, scripting, recording, editing, titles, thumbnails, YouTube SEO and analytics, with AI tools to save time at each step.
It suits creators, teachers, coaches and businesses who want a channel that brings viewers and enquiries, not just uploads. Each module ends with a task you complete on your own channel, so you finish with real videos and a plan for what to make next.
What will you learn in the YouTube Mastery Course?
- Plan content pillars and a posting schedule
- Script and record videos with confidence
- Write titles, descriptions and chapters that get found
- Design thumbnails that earn clicks
- Use YouTube Analytics to decide what to make next
Who is this course for?
- Creators
- Teachers and coaches
- Businesses
- Beginners
No prior experience needed: the course starts from the basics and builds up step by step.
What will the YouTube Mastery Course cover?
This is the current plan for the course. Lessons may be refined before launch.
Module 1: Channel foundations
- Choosing a niche and the viewer you make videos for
- Channel name, banner, description and links
- Channel settings and playlists
Module 2: Content planning
- Content pillars and a realistic posting schedule
- Finding video ideas people search for
- Long videos versus Shorts
Module 3: Scripting and recording
- Hooks for the first 30 seconds
- Simple script structures that keep viewers watching
- Phone and low-budget recording setups
Module 4: Editing with AI tools
- Basic editing workflow
- Captions, B-roll and sound
- Using AI to speed up scripts, edits and repurposing
Module 5: Titles, thumbnails and YouTube SEO
- Titles that are clear and clickable without clickbait
- Thumbnail design basics
- Descriptions, chapters and tags
Module 6: Analytics and growth
- Click-through rate, average view duration and retention
- Deciding your next video from the data
- Community posts, comments and collaborations
Frequently asked questions
Do I need expensive equipment for this course?
No. The course shows how to record good videos with a phone, natural light and a basic microphone, and when an upgrade is actually worth it.
Does the course cover YouTube Shorts?
Yes. It explains when to make Shorts, when to make long videos and how the two can support each other.
Will I learn YouTube SEO?
Yes. You learn how to find topics people search for and how to write titles, descriptions and chapters that help the right viewers find your videos.
Which AI tools are used?
The course uses AI assistants such as Claude for ideas, scripts and descriptions, plus AI features in common editing tools. Tools change often, so the focus is on the workflow.
Can a business use this course?
Yes. Businesses, teachers and coaches can use the same process to build a channel that explains their work and brings enquiries.
Is the YouTube Mastery Course free?
No. The YouTube Mastery Course is a paid course, and its price will be shown on this page when enrolment opens. YouTube's own Help Center and creator resources are free and worth reading alongside it.
Which course is best for a YouTube channel?
Look for a course that covers the whole process in order: channel setup, content planning, scripting, recording on a phone, editing, YouTube SEO, Shorts and reading analytics. The YouTube Mastery Course is built around that sequence, with AI tools to save time at each step.
When will the YouTube Mastery Course launch?
It is planned after the Claude AI and Meta Ads courses. Tap Notify me on this page and we will email you when enrolment opens.
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