WhatsApp Marketing Course
Turn WhatsApp into a sales and follow-up channel for your business.
- Video lessons
- Self-paced
- Any device

What is the WhatsApp Marketing Course?
The WhatsApp Marketing Course shows you how to use WhatsApp as a sales and follow-up channel without spamming customers. It covers WhatsApp Business setup, catalogues, labels, quick replies, broadcast lists, follow-up messages and click-to-WhatsApp ads.
It also explains the WhatsApp Business Platform (API) in simple terms: what it adds, when a business needs it and how message templates and opt-in work. The aim is more replies and repeat customers while staying within WhatsApp's rules.
What will you learn in the WhatsApp Marketing Course?
- Set up WhatsApp Business with catalogue and labels
- Write follow-up messages that get replies
- Use broadcast lists without spamming
- Connect click-to-WhatsApp ads
- Understand the WhatsApp Business Platform (API) basics
Who is this course for?
- Shop owners
- Service businesses
- Coaches
- Freelancers
No prior experience needed: the course starts from the basics and builds up step by step.
What will the WhatsApp Marketing Course cover?
This is the current plan for the course. Lessons may be refined before launch.
Module 1: WhatsApp Business setup
- Business profile, hours and links
- Catalogue and product collections
- Labels for leads, orders and follow-ups
Module 2: Messages that get replies
- Greeting and away messages
- Quick replies for common questions
- Follow-up messages that are helpful, not pushy
Module 3: Broadcasts and status
- Broadcast lists and how they differ from groups
- Getting customers to save your number
- Using Status for offers and updates
Module 4: Click-to-WhatsApp ads
- Running ads that open a WhatsApp chat
- Writing the ad and the first reply
- Measuring chats and sales
Module 5: WhatsApp Business Platform (API) basics
- What the API adds over the app
- Message templates, opt-in and pricing basics
- Choosing a provider
Module 6: Rules and good practice
- Consent and opt-out
- Avoiding blocks and bans
- Keeping customer data safe
Frequently asked questions
Is the WhatsApp Business app free?
Yes, the WhatsApp Business app is free. The WhatsApp Business Platform (API) has message-based charges, which the course explains.
Can I send messages to many customers at once?
Yes, with broadcast lists, but only people who saved your number receive them. The course explains how to grow that list honestly.
Will my number get banned?
Numbers get restricted when people block or report them. The course teaches consent, opt-out and message habits that keep your number safe.
Does the course cover click-to-WhatsApp ads?
Yes. You learn to run Facebook and Instagram ads that open a WhatsApp chat and how to follow up with those leads.
Do I need the WhatsApp API?
Most small businesses can start with the free app. The course explains the signs that you have outgrown it and what the API changes.
Is the WhatsApp Marketing Course free?
No. The WhatsApp Marketing Course is a paid course, and its price will be shown on this page when enrolment opens. The WhatsApp Business app itself is free to download and use.
How do I learn WhatsApp marketing?
Start with the free WhatsApp Business app: set up your profile, catalogue, quick replies and labels, then learn broadcast lists, follow-up routines and click-to-WhatsApp ads. The WhatsApp Marketing Course follows that order, step by step.
What is the cost of WhatsApp marketing?
The WhatsApp Business app is free. Costs start when you use the WhatsApp Business Platform (API): Meta charges for template messages you send, and most providers add a monthly fee. Check Meta's current pricing for India before choosing a provider.
When will the WhatsApp Marketing Course launch?
It is planned after the first courses. Tap Notify me on this page and we will email you when enrolment opens.
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